Cookie Policy
Last Updated: 15 January 2026
What Are Cookies?
Cookies are small text files that websites place on your device when you visit them. They serve various purposes: remembering your preferences, understanding how you use the website, and improving your experience. Cookies may be "session" cookies (deleted when you close your browser) or "persistent" cookies (remaining on your device for a set period or until you delete them).
How We Use Cookies
Threshold Advisory uses cookies to enhance your browsing experience, analyze website traffic, and understand how visitors interact with our site. This helps us improve our services and provide you with relevant information about our business consulting offerings.
Types of Cookies We Use
Essential Cookies
These cookies are necessary for the website to function properly. They enable basic features like page navigation, secure access to certain areas, and remembering your cookie consent preferences. Without these cookies, the website cannot operate effectively.
Duration: Session to 1 year
Analytics Cookies
These cookies help us understand how visitors interact with our website by collecting information about pages visited, time spent, and any errors encountered. This data is aggregated and anonymous, helping us improve our website and services.
Duration: Up to 2 years
Marketing Cookies
These cookies track your online activity to help us deliver more relevant advertising. They may share information with other organizations, such as advertisers, to measure the effectiveness of marketing campaigns and limit how often you see certain advertisements.
Duration: Up to 2 years
Preference Cookies
These cookies remember choices you make, such as your language preference or region, to provide a more personalized experience. They may also be used to remember changes you have made to text size, fonts, and other customizable parts of web pages.
Duration: Up to 1 year
Third-Party Cookies
We may use third-party services that set their own cookies. These include:
Google Analytics: Helps us understand website usage patterns and visitor behavior. Google Tag Manager: Manages tracking codes and related services. Facebook Pixel: Measures advertising effectiveness and builds targeted audiences. Microsoft Advertising (Bing): Tracks conversions from advertising campaigns.
These third parties have their own privacy policies governing their use of cookies.
Your Cookie Preferences
Use the controls below to manage your cookie preferences. Essential cookies cannot be disabled as they are required for the website to function.
Essential Cookies
Required for website functionality
Analytics Cookies
Help us improve our website
Marketing Cookies
Used for advertising purposes
Preference Cookies
Remember your settings
Managing Cookies in Your Browser
You can also control cookies through your browser settings. Below are instructions for popular browsers:
Google Chrome
Go to Settings → Privacy and Security → Cookies and other site data. From here, you can choose to block third-party cookies, block all cookies, or clear cookies when you close Chrome. You can also manage exceptions for specific websites.
Mozilla Firefox
Go to Settings → Privacy & Security → Enhanced Tracking Protection. Choose Standard, Strict, or Custom protection levels. Under Custom, you can specifically manage cookies, tracking content, and other privacy settings.
Safari
Go to Preferences → Privacy. Enable "Prevent cross-site tracking" to limit third-party cookies. You can also manage website data and choose to block all cookies, though this may affect website functionality.
Microsoft Edge
Go to Settings → Cookies and site permissions → Manage and delete cookies and site data. You can block third-party cookies, allow specific sites, or clear cookies on browser close.
Note: Blocking all cookies may prevent some website features from working properly. For mobile browsers, cookie settings are typically found in the browser's settings menu under Privacy or Site Settings.
Your Rights
You have the right to: withdraw your consent to non-essential cookies at any time using the controls above; access information about the cookies we use; request deletion of data collected through cookies (where applicable); lodge a complaint with the relevant supervisory authority.
Please note that disabling certain cookies may affect your experience on our website and limit access to some features.
Changes to This Policy
We may update this Cookie Policy from time to time to reflect changes in our practices or legal requirements. Any changes will be posted on this page with an updated "Last Updated" date.
Contact Us
If you have questions about our use of cookies or this Cookie Policy, please contact us:
Threshold Advisory
Unit 1607, 16/F, Concordia Plaza
1 Science Museum Road
Tsim Sha Tsui East, Hong Kong
Email: [email protected]
Phone: +852 2581 4672